Ready take your business to new heights and achieve even greater success? If so, one incredibly effective strategy to consider is learning how to create and manage your own ads. In this blog, we’ll list some of the advantages of “Do-It-Yourself” (DIY) advertising and explore how it can revolutionize the way you promote and market […]
The Benefits of Holiday Season Marketing For Your Business
Ah, the holidays – a time when people are in a festive, joyful, and giving mood. Millions of people worldwide participate in holiday shopping each year. And with in-store shopping no longer the incredible spectacle it once was, online shopping has taken the forefront. Making the holiday season, also known as the 4th quarter, the […]
Email Marketing Tips and Tricks
Email marketing is easily forgotten as marketing at all, though it can be one of the most cost-effective ways to market. Email is such an integral part of all lives from business to regular communication and beyond. Selling within an email can be as routine as selling on a social media feed. Following these tips […]
Steps To Creating An Effective Lead Generation Strategy
An effective lead generation campaign will bring in potential customers for much lower cost than a traditional advertising campaign, will see a greater volume of potential buyers, and prepare your business for Q4. Running this kind of campaign is a great strategy for planning ahead for sale, launches, and future loyalty groups or expansion. Find […]
Figuring Out Your Ad Audience
Finding the right ad audience is like being a detective. You ask big questions and gather as much data as possible to make informed decisions. You may find certain demographics, like age, location, and interests, that bring in the most effective audience for your campaigns. However, just defining your business is not enough to find […]
Benefits Of Client/Customer-Focused Marketing For Your Business
Marketing is crucial for any business, but just simply promoting your products or services isn’t going to cut it. If you want to truly succeed in today’s competitive marketplace, it’s important that you take a client/customer-focused approach to marketing. What is client/customer-focused marketing, you may ask? It’s strategy that puts the needs, desires, and preferences […]
Why Paid Ad Marketing Strategies Are Worth It
Paid advertising is a strategy that can benefit every business in a very unique way. Whether you want to use Google, Facebook or another platform, the customization is vast. For advertising there are generally 3 common advertising and marketing strategies. Sales drive customers who have a habit or history of being ready to purchase. Leads […]
Why Summer Is NOT the Time to Stop Marketing
Summer Marketing It’s not uncommon for ads and sales to decrease during the summer. With more people traveling and saving money for trips, in-person shopping takes priority. Therefore, Q2 and Q3 seem like ideal times to either pause ads or significantly reduce spending. However, if your business is experiencing a summer revenue shift, it’s wise […]
Four Common Myths About Ads
If you are considering using ads for your business, you may have heard some myths that are causing you to hesitate to invest in ads. However, it’s important to remember that these misconceptions are just that – myths. As someone who has heard about these myths time and time again, I am ready to debunk […]