Marketing is crucial for any business, but just simply promoting your products or services isn’t going to cut it. If you want to truly succeed in today’s competitive marketplace, it’s important that you take a client/customer-focused approach to marketing. What is client/customer-focused marketing, you may ask? It’s strategy that puts the needs, desires, and preferences […]
Summer Marketing It’s not uncommon for ads and sales to decrease during the summer. With more people traveling and saving money for trips, in-person shopping takes priority. Therefore, Q2 and Q3 seem like ideal times to either pause ads or significantly reduce spending. However, if your business is experiencing a summer revenue shift, it’s wise […]
If you are considering using ads for your business, you may have heard some myths that are causing you to hesitate to invest in ads. However, it’s important to remember that these misconceptions are just that – myths. As someone who has heard about these myths time and time again, I am ready to debunk […]
As a business owner, you already know that owning a business comes with many difficulties and challenges, especially when first starting out. However, with a solid marketing strategy in place, you can navigate all challenges and the ups and downs of being a business owner with ease. To create the perfect “marketing ecosystem”, you need […]
Many business owners tend to overlook the potential of marketing their business during their “slow season”. While this may be due to a lack of resources or money, there are still things you can explore to help promote your business, maintain engagement, and stay top-of-mind for potential customers/clients. Here are three free tasks you can […]
As AI technology continues to advance, there is no doubt that it is transforming the way we live and work. But what exactly is it? AI, or artificial intelligence, allows machines to learn from experience, adjust to new inputs, and perform human-like tasks. Some common applications of AI include virtual assistants like Siri and Alexa, […]
Finding your target audience might be one of the most important things you can do as a business owner. If you don’t find your target audience you’ll be wasting time, effort, and most importantly MONEY! Finding your audience The first thing you can do is narrow down your target audience to see who will most […]
Facebook groups are important not only to have but also to be apart of. They allow you to share content and also to connect with other people and businesses to begin to forge new relationships and hopefully sales. Facebook groups are a great way to market yourself and your business. One big misconception when it […]
We hear a lot about you running out of ideas of content to post on your social media. Well we have 25 different ideas for content. Perfect for anyone looking to change up or add to their content. 5 text post content ideas 1. Questions Questions are always a great way to get engagement on […]
