Are you looking to make the most of this holiday shopping season and increase your organic traffic in a cost effective way?
There are many options to doing so and many pitfalls as well, and we’d like to take a few minutes of your time to share some valuable information.
With time closing in on making those last minute shipping deadlines, bringing in customers and making that conversion is more important than ever. Volume is your friend here as traffic will be at its highest for months. For those in a pinch or saving money for other paid advertising strategies we offer this advice on organic marketing.
Tips to Using Organic
With organic it can be easy to assume that posting a picture of your items across social platforms will start generating sales. But let’s be real… People don’t want to be sold to like that!
- Story tell – Your customers buy because of YOU!
- What does your product solve?
- WHY should they buy it NOW
- How will your product change their life (trust me all of our products do this in some way)
- Reviews – Use past customers to bring new ones in
- Add value – What can you teach your customers that will make them want to buy from you more (Psst… Try video)
Why We Like Organic
Organic marketing can be perfect for curating an authentic audience that will build brand trust and loyalty, likely leading to greater repeat conversions and drives legitimate interest. The time to convert may be long but the chance for repeat buyers is high.
The entry budget is low, aside from the time to create the content there is no major budget to manage, and social media posts can be boosted with small financial investments to see greater organic growth. Utilizing word of mouth and social media engagements all comes down to the effort put in by you or your team.
Long term success is built on a foundation of loyal customers, and organic marketing allows for great interaction with your base through comment mentions, direct messages, reposts and shares. All interactions will reaffirm why someone joined your brand in the first place.